| Twitter Message |
| RT @danavshelley: "We're just trying to have a teeny, tiny social media presence -- and we haven't exactly told the boss." LOL Rock on!!! :D |
| If your organization has any kind of social media presence, even a very small one, show this to your boss: http://bit.ly/pe2KN |
| RT @ready2spark: Reading: 10 Ways to Measure Your Event (ROI) With Social Media http://bit.ly/xp388 |
| @Shih_Wei by way of @StevenMatsumoto: Business owners, get over your fear of social media! - http://is.gd/tVza |
| RT @KrisColvin: Study: Articles Featuring Brands More Effective Than Ads http://tinyurl.com/cw79u9 (via @mediabistro) (via @jenajean) |
| @GabrielRossi Re: Public Relations vs. Media Relations. PR has kind of turned into MR. The idea is to find that balance between the 2 again. |
| @ScottMonty @KathySierra Social Media as a whole: part of a complete communications strategy rather than a channel for marketing campaigns. |
| @ScottMonty I am highlighting you, Ford's remarkable use of social media, and the Fiesta Movement in my SCPRSA preso today. ;) |
| RT @KimSherrell: "Old Media + New Media = NOW Media. Now Media is the fusion of the two." Pow. Exactly. |
| @KrisColvin: @RedHouseMedia Thank you! Wow. (Re: leader of the pack in social media understanding.) You are way too kind. |
| Via @mashable's Adam Ostrow: Traditional Media vs. New Media trends http://bit.ly/bkbWP Truth without the hype. Solid stats here. |
| RT @TimboReid: RT @N3W_Media: Risky Business: When Personalities Promote Brands http://bit.ly/Uu58o <- |
| @Syamaguchi That's sad. You're officially a Twitter addict. Unplug immediately, kick off your shoes and go run outside. :D |
| RT @spikejones: Share Your “Best Social Media/WOM Story” & Win a Trip to WOMM-U! (Miami) Winner to be announced on 04/27. http://ow.ly/38wq |
| @sellphone How about "Men of Social Media and their dogs?" |
| RT @WanderingMeg: Interesting take on influencers within social media - all participants really are influencers. http://tinyurl.com/c9fv6c |
| RT @missdestructo: " @thebrandbuilder The Dogs of Social Media comes next!" YES!!!!! Chico can bring in Christmas! |
| @missdestructo @KrisColvin A "Men of Social Media" calendar? Yeah, that's all we need. :D |
| @MicheBella Unfortunately, because most social media consultants have agency backgrounds, they have no concept of this. |
| @brandon_wirtz I am sure FN's janitorial staff is more qualified to provide in-depth social media commentary than their "expert" today. :D |
| @WayneHurlbert Well, calling anyone a Marketing or Social Media expert is ridiculous anyway. |
| @HaroAvo Different rules and engagement for celebrities, I guess. Old media habits being applied to new media. They'll learn, eventually. |
| Social media popularity contests between celebrities and news networks. This is what it's come to. Great. I'm glad we settled that one. |
| RT @arnteriksen: The Quicksand of Social Media Buzzwords http://bit.ly/28pFIg (via @ambercadabra) |
| RT @NathanRichie: "Bell curve is about to tip for twitter -social media tool to soccer mom static." I doubt it. #oprah |
| Say Hello to SmartBrief's hot new Social Media Advisory Board: http://bit.ly/sftL4 I am truly honored to be in such impressive company. |
| Via @Armano: I just discovered the IDEAS project. Adding this to my RSS immediately. http://bit.ly/14Qhsl |
| RT @avfguy: "Because it's one step of exactly what opponents of media conglomeration warned us about." @RonaldWilsher |
| @RonaldWilsher It might have to have something to do with too many media outlets belonging to one company. TV, web, print... A little scary. |
| Want to help a newbie hit the ground running? Check out @ambercadabra's brilliant "Social Media Starter Kit" http://bit.ly/WlK5m |
| @frostola But yes: Though communities can benefit from (digital) social media, they can also do quite well without SM. |
| @frostola The question isn't "can a community survive without social media", but rather "can the companies that cater to them?" ;) |
| @sonnygill And all the client ends up with is a daily PR microfeed, and a "Social Media" page that pointlessly lists Twitter mentions. Bleh. |
| @KrisColvin @sonnygill Yep. The "sure, we can do social media" mentality needs to die a quick death. |
| Just re-read @sonnygill's "Social media: The red Light District?" http://bit.ly/3V5ArL A short, wise, indispensable post. |
| @skylineproject I may participate in the Social Media Challenge, yes. Waiting for the hard launch. :) http://bit.ly/hbdqp |
| This is a pretty cool idea. www.thesocialmediachallenge.com (@willgray and @bigjonevans' new project) #smcgville |
| RT @brianwilliams: Church promotes social media during sermon http://bit.ly/1uuWQO I am seeing more and more of this. |
| RT @RickStroud: looking forward to SMC Greenville meeting tomorrow..."101 Ways to Social Mediate" as told by @bigjonevans |
| @samnzed Definitely. The thing about Social Media is that the strategy is not the tool. Most of these hacks don't get that. ;) |
| @samnzed I ran into two social media consultants recently, neither of whom knew how to actually put that kind of program together. |
| @cjlambert Social media Consultants: Sadly, like all other consultants: 5% rock stars vs. 95% snake oil flunkies. |
| RT @openbrands: Social Media Is Taking You And Your Company Hostage http://bit.ly/Ef5e5 (Interesting article.) |
| RT @emd5005: another example of how the Web is changing traditional media and journalism as we know it! http://tinyurl.com/cu8p6o |
| RT @AaronSandifer @jreed1920: "Can using social mediaTOO MUCH make you unattractive to potential employers?" |
| @TomWhiteJr It'll only takes 6 minutes for social media experts to become "community marketing experts" but 6 months to strangle the term. |
| RT @SujataChadha: An Industry Viewpoint: Social Media Services http://is.gd/rnxE Very cool breakdown by @jowyang |
| @brandingexpert Right but... okay. Say a Fortune 500 CEO with no media skills and zero style suddenly finds himself in the public eye... |
| RT @TheCardioExpert: 10,000 protesters organize in Moldova using FB, Twitter and TXT. http://bit.ly/f7nlk Social Media Revolution: Literally |
| Continuing our earlier conversation on social media shills: @ambercadabra's lively post on the topic http://bit.ly/19QHCo Love it. :D |
| RT @brandmania: "Technology first broke communities apart and now focuses on re-building them across borders." That's Social Media. |
| @gemmawent "social media" as it is defined today is basically a digital extension of analog/real world communities and social networks. |
| @gemmawent The first thing I would do is get rid of "media," and focus more on Social. |
| RT @DanWaldo: "Is there a media that is not SOCIAL?" That question illustrates why I dislike the term "social media" to begin with. :) |
| @willgray79 No, he is teaching companies how to leverage social media and speaking at events. :D |
| @DanWaldo The reality is that there are no social media experts in the 864. Not even I, Trey, Jon or Doug qualify. Know what I mean? |
| Arf. Just found another "social media expert" in my area code with precisely 19 followers (and following 6 people) on Twitter. Doh! |
| RT @christianfea: 5 people who broke the rules of social media and succeeded. http://TwitPWR.com/7XH/ no.3: ref to @jtodonnell |
| Social Media to be used for internal communications between CEOs and their employees? http://bit.ly/1PSqfd You bet. |
| @shopcosabella If Social Media is important to your business and your employees refuse to understand that, maybe they aren't a good fit. |
| RT @MackCollier: Convincing your boss to use social media, interview with @ikepigott - http://digg.com/d1oANl |
| @MackCollier Most companies are still not "Social Media Ready." I completely agree. But it doesn't mean they shouldn't try and get there. |
| @MackCollier Yep. I think that every business that deals with people should use social media, yes. |
| RT @SMC_Rochester @theKbuzz Dell Loses Social Media Chief!! Whos up for the job??? http://tinyurl.com/d9gtw6 |
| Stats on Baby-Boomer Social Media usage and growth via @steverubel http://bit.ly/12M2jX (for @rickjmiv ) |
| @M641 4 out of 5 HR managers, yes. I happened to run into the one who had barely heard of it. :D #socialmedia |
| @M641 @carisaturner @tamimccarthy It's a lot like the Fortune 500 HR Director who asked me 6 months ago "what's LinkedIn?" #socialmedia |
| @M641 They told me flat out that Social Media is a fad, that what they do is "messaging," and that they would never change their model. |
| @tamimccarthy So many folks in thePR profession find themselves a little bit at odds with Social Media and hope that it will be a fad. |
| RT @naomimimi: "Customer interaction is a given. HOW you interact is the big variable." Bingo. #socialmedia |
| @PromoMarketer Agreed 100%. The trick is to combine and balance traditional media with social media. The two work best together. :) |
| @dariasteigman Okay, I'll bite: Give me an example of a company that shouldn't use Social Media. |
| @dariasteigman I assume that when you are talking about a comms strategy, it's multi-channel + multi-platform, right? TM + SM? #socialmedia |
| @dariasteigman Even if a 75-year-old "customer" isn't using the internet, her kids are. SM can have second degree impact. :) #socialmedia |
| @dariasteigman The fastest growing segment of people adopting Social Media now is over the age of 55. ;) #socialmedia |
| @dariasteigman I agree that B2B businesses have to be smarter in this space. But in the US, everyone is online. #socialmedia |
| Also, don't overlook the power of the SM space when it comes to recruiting top talent. #socialmedia |
| Bear in mind that getting businesses involved with social media isn't all about BizDev: SM provides a HUGE feedback/measurement opportunity. |
| @dariasteigman: And getting your company ready for that kind of engagement if it isn't already is pretty crucial at this point #socialmedia |
| RE: @dariasteigman: "Is SM right for my company?" Always, yes. The real question is "is my company READY for SM?" ;) #socialmedia |
| @KrisColvin He was a honchito before 10Best scooped him up. Now he's a genuine bona fide Social Media professional. |
| @KrisColvin meet @chandlervdw. @chandlervdw meet @KrisColvin :) @chandlervdw is 10Best's new Social Media honcho here in G-Vegas. |
| @stokescollins Absolutely! We've designed the workshop to cater to absolute beginners AND intermediate users. We'll get you started. ;) |
| I dig what @jimsharp is doing with #jimsm lately: Very candid conversations about the value of Social Media - Professionally AND personally. |
| Woohoo! Looks like our first of its kind WordPress Workshop next week http://www.wpgreenville.com is going to get some media coverage. :) |
| Via @christianfea: Some of these links may help you be more effective with your time (Re: social media time-suck) http://TwitPWR.com/7lV/ |
| RT @GSATC Social Media Mavens offer Working With Wordpress workshop (in Greenville, SC) : http://bit.ly/2cHnJu :) |
| @rossbrunson Except for the mullet. Social Media doesn't have a mullet... and doesn't chase cars barefoot. Aside from that though... :D |
| @rossbrunson More like... Traditional Media is Murtaugh and New Media is Riggs. Better together, man.:) |
| @rossbrunson See, I look at traditional media and new media as being a lot like the wonder twins: Alone = weak. Together = unbeatable. |
| How to organize your social media team's practice: @ambercadabra's http://bit.ly/rxqLk (good companion piece to http://bit.ly/pe2KN) |
| @amybomar: re "Probably still a role for traditional media, SM is just another tool to use." You can drop "probably". They're both solid. :) |
| @danavshelley There is a huge difference between magazine (good) and newspaper (bad) writers. I am not sure why. #twitter #socialmedia |
| @Orangeball Yea its benn ugly. Not shure whoz learning this kidz how to spell and do grammer. :D #twitter #socialmedia |
| @josh_sternberg @danavshelley I have been shaking my head at journalists (press and TV) for years. #twitter #socialmedia |
| RT @danavshelley: "Will #twitter, #socialmedia be the death of proper spelling, grammar?" :D Proper spelling and grammar were already dead. |
| @KrisColvin The hors d'oeuvres were few and small. @johnrluton @RedHouseMedia You guys may be on to something there. :D |
| RT @guykawasaki: 7 ways to use social media for branding. http://adjix.com/3wkw Wow. Fantastic presentation. |
| "Media that targets me but doesn't include me isn't worth paying attention to." Brilliant: http://bit.ly/2nHHs @themoleskin via @mackcollier |
| RT @etherjammer: "Dear news media: despite what you appear to think, "pandemic" does not mean "epidemic" + "panic". love, Chr |
| @poweredbysteam @KrisColvin @RedHouseMedia Don't hate the vernacular. Just shoot the messenger. Wait... no. That came out wrong. Doh! |
| @KrisColvin: @RedHouseMedia sweet. stellar. solid. rad. I dig it all. ;) |
| @bryanrees No no. The design your put together in like, 2 minutes for Social Media Club's logo (Greenville) is stellar. |
| @RedHouseMedia I was getting my serendipity pills from an online Mexican pharmacy... at least until this week. Stupid Swine flu. Tsk. |
| @RedHouseMedia Serendipity is in my DNA. |
| RT @andrawatkins: "Social media is one of the easiest things to measure ROI with, I've found so far" Same here. Not sure where the hangup is |
| Scratching my head at the constant question marks about tying Social Media to sales. Folks: It may be a bit complex but it isn't difficult. |
| @RedHouseMedia :D Just pulling your chain. @kriscolvin has really good instincts though. Listen to her. :) |
| @RedHouseMedia After the swine flu, we'll have the bat flu. And after that, the chihuahua flu. Don't you guys want a CDC alert widget? |
| @RedHouseMedia Can we put a CDC alert box on the next incarnation of the RHM blog? That would be swell. ;D |
| @cloudspark Some CEOs have a short memory. Remember the bank execs testifying in Washington this fall? Trainwreck. #socialmedia |
| RT @cloudspark: "The phrase 'fail to plan, plan to fail' is a good mantra for crisis comm prep." Exactly. #socialmedia |
| @sforzley The execution is company wide, sure, but don't you think that PR should own the crisis management planning? #socialmedia |
| @chuckhemann Well, it never matters until it suddenly does. Then it's too late. A CEO without a solid crisis plan is negligent. #socialmedia |
| RT @juliewright: "PR needs to train, coach CEO IN ADVANCE of crisis so he/she knows how to respond." Absolutely. Yes. #socialmedia |
| @sforzley :D Tell me about it! Poor planning is definitely an issue these days. Though the planning team shouldn't be 100% PR. #socialmedia |
| RT @sforzley: Internal crisis planning team? if i had a dime for each company that did not have one, i'd be swimming in money #socialmedia |
| @dannybrown It's part of the CEO's job to be the face of the biz. when the fit hits the shan. They should be receptive to this. #socialmedia |
| It is the internal crisis planning team's responsibility to get the CEO ramped-up and involved in their program. #socialmedia |
| @amandagbeals Great question about SM-illiterate CEOs. Check out point No. 2 in this post: http://bit.ly/i8rc5 #socialmedia |
| @RedHouseMedia @KrisColvin Thank you, and... yes. It's what I do. ;D |
| RT @JMegonigal: Among many other things, the underpinnings of any social media presence - http://bit.ly/Tc28o |
| @chuckhemann Try this: Overlay every marketing activity in the last 6 months with your sales figures AND social media metrics on 1 timeline. |
| RT @frostola: Social media is not a "campaign." (Thank you. It should be on a T-shirt.) |
| @chuckhemann Yet here we are, discussing "cost per impression" in social media channels vs. advertising channels. Hence my frown. ;) |
| @chuckhemann Trying to use trad. media tactics in social media (and trying to use trad. metrics in social media) = disaster. |
| @chuckhemann Once you've accepted that, you will clearly see the value of social media AND traditional media in all their forms. |
| @sonnygill What bothers me is how quickly "Social Media" and "Campaign" were merged to form such an unfortunate phrase. |
| @dagh: Re: "It is not old media methods, but proven business methods." No sir. They were lacking 20 years ago and now even more so in SM. |
| @MackCollier Nothing like hearing old media methodologies being applied to new media to put a disappointed frown on my face. #smcbham |
| @MackCollier I wish I could be there listening to these presos... but "social media campaign" and "cost per impression" = *le sigh* #smcbham |
| @MackCollier Neither "social" nor "media" makes any sense in terms of measurement without tying them to sales. (Re: value to managers.) |
| @MackCollier re: "Do you want to measure the 'social' or the 'media?'" Is that a real question? #smcbham |
| RT @TVAmy: Social Media Club Spartanburg (SC) meets Monday am 7:45 at Convention and Visitors Bureau. @treypennington speaking! :) |
| @JeffreySummers Though "getting into social media" could initially just be about listening, monitoring and learning. No risk in that. #RCS |
| RT @JeffreySummers: "Why Your Business Should Not Engage In Social Media - Yet!" http://tinyurl.com/dbdwkk #RCS (Eh. Yeah, maybe.) |
| @RedHouseMedia No wine for me tonight. Just nursed my one gin & tonic all evening. I'm a lightweight. :D |
| Via @chrisbrogan: @ElizabethHannan's great piece on creating a corporate Social Media policy for your org. http://is.gd/yllr |
| @lmkco SMC = Social Media Club. They're all over the place, but Greenville, SC has a fairly large and active one. :) |
| RT @GlassHalfFullPR: "trying to explain Twitter and social media to marketing people tonight was very disheartening." (What happened?) |
| Oh snap! Could some Social Media Marketing be illegal? How FTC Rules Apply To Online Product Endorsement http://is.gd/x8Sn via @mjleonard |
| @oddiwear Twitter, social media or not, shill marketing is still just that: Shill marketing. As a brand manager, I wouldn't choose that path |
| @KatiePrutz You're right. That piece was written under the assumption that bloggers and twitter users can be bought like other media. Grrr. |
| Are you guys noticing the subtle semantic shift from "social media" to "social web" yet? ;) |
| In case you guys missed it the first time, check out the next media evolution of Social Web: http://bit.ly/Afq3K by @charleneli |
| RT @BethHarte: Via @SBoSM: A great article on "Learning from social-media failures" by @dzimmerman http://sbne.ws/r/Aa0 |
| @RedHouseMedia @I_dream_n_color Ooops... Sorry, that last tweet about tomatoes was intended for @redhousemedia. :D |
| @RedHouseMedia You cut the onion in half and apply the flat, wet insides to the wound. The juice is a natural antibacterial or something. |
| @RedHouseMedia Hey,do you know that you can use a vidalia onion (the sweet yellow ones) to help disinfect a wound? |
| RT @GabrielRossi: The Global Online Media Landscape Identifying Opportunities in a Challenging Market http://budurl.com/6ye5 |
| Nice: @genochurch will be attending and moderating the 2nd Social Media Breakfast Charlotte @smclt |
| RT @KellyOlexa: How to talk to your boss about social media (so she’ll approve the budget) http://bit.ly/TXbFh (Great piece.) |
| RT @KellyOlexa: The Cure for Social Media Brandjacking http://bit.ly/Gglgt (Important topic.) |
| RT @Armano: RT @LewisG: Social Media rests on culture change; not CEO fear http://bit.ly/tOP5b |
| RT @MackCollier @shannonpaul: The Sustainability of Social Media http://is.gd/wCCF from @jasonfalls |
| @KrisColvin I wish! Shooting almighty social media lightning bolts of knowledge at recalcitrant clients? That would be great! :D |
| @MackCollier Yes. Understanding the client's immediate needs is crucial. You don't want to "sell" SM. You want to integrate it. #blogchat |
| RT @MackCollier: Tonight's #blogchat topic: how do you get your boss to commit to using Social Media? |
| RT @anthonyidem: Online Reputation Management Leveraged with Social Media http://bit.ly/4AjzW (Heavy on corporate-speak, but good.) |
| RT @ConversationAge: Dear Twitter: the whole point of social media is to help ppl make connections. Hello? #fixit |
| @HaroAvo Haro! You have to watch Flash Gordon immediately. If only for the awesome QUEEN soundtrack! "Flash! Ahaaaaaaahh..." Classic! :D |
| @RedHouseMedia Start with the Franziskaner. And be sure to swirl the bottle to let the "mud" loose. Good stuff. |
| @RedHouseMedia Ohohoho no, siree. Franziskaner, UFO, Pinkus Organic Hefe-weizen. Now we're talking. :D |
| @GabrielRossi I much prefer the concept of 'problem-solving' experts who happen to understand all media. :) |
| RT @GabrielRossi: "Social media expert? How can anyone be an expert in such a immature industry?" Triple back flip with a twist Bingo! :) |
| @jimsharp Thanks! There will be more videos about the Social Media ROI discussion this week. :) |
| Okay, well in that case: "Stop Selling 'Social Media' and start selling results" http://bit.ly/npOOG @kriscolvin |
| @RedHouseMedia I've had that grudge match myself. I kind of won. |
| @RedHouseMedia Digging the new avatar! |
| RT @papadimitriou @TheNextWeb: Cool little Social Media monitoring tool - "Peashoot" http://bit.ly/15OyGs Check it out. |
| @MackCollier: "Most people know more about 'social media' than they think they do." True that. |
| RT @MackCollier: "To succeed in social media, one must get past thinking “technology” and, instead, think “humans.” - @ckepiphany |
| This comment on today's blog/vlog post on "real world" Social Media R.O.I. is why I do what I do. Thanks, A.G. : http://bit.ly/QBRUm |
| Cool: The BrandBuilder blog made number 68 on Noop's list of the Top 100 Social Media-related blogs. http://bit.ly/11iC1l Thanks, Noop! |
| RT @spikejones: "Me, me, me, me, me, me. Sorry, I just channeled most companies using social media. Still talking about themselves." :D |
| Understand both sides of the Social Media R.O.I. Equation or keep spinning your wheels. Your choice: http://bit.ly/GDcWz #socialmedia #ROI |
| RT @citygirlgvl: Calling out the Social Media charlatans http://tinyurl.com/r7yj6s (For the most part, Robert Strohmeyer is right on.) |
| By the way, @chandlervdw is @10Best's Social Media honcho. Refreshing to hang with someone who does more than just talk about SM. |
| 93% of word-of-mouth (recommendations, etc.) happens offline. (Via @brainsonfire) - Social Media = very small slice of the WOM pie. |
| The proliferation of sloppy thinking and the cheapening of Social Media as a valid discipline: http://bit.ly/jWVEJ (via @conversationage) |
| RT @jakemckee: Let's Get Over Who 'Owns' Social Media http://bit.ly/Hdtuc (Sweet! Perfect timing!) |
| RT @brandon_wirtz: "Oh, I OWN social Media with a captial P. Social Media is totally Pown'd by me." Bowing to you, Sensei. :D |
| My new Social Media term for today: "Friend Utilization Channel Kickback Systems" (Or F.U.C.K.S. for short) ;D @smashadv @kriscolvin |
| New rule: If your go-to social media analytics expert's answer to your R.O.I. question is "use Google Analytics," it's time for a new expert |
| The argument that Social Media measurement mostly about traffic, eyeballs and impressions is flawed beyond anything I've ever seen. |
| Read "Your New Media Equity" by @conversationage - http://bit.ly/4HbF4 This is the kind of insight that should have CMOs scrambling. |
| RT @jowyang: Mainstream Media Gets More Social: NYT appoints social media editor http://bit.ly/zDxlB |
| ... and now for a much more serious conversation about Social Media: (via @GuyKawasaki:) http://trkk.us/t/?47426 ?:D |
| RT @GabrielRossi @t_de_baillon: 4 Reasons You’re Not Using Social Media to Grow Your Business http://bit.ly/p8IJQ |